Heading towards digitization, it seems like technological innovations and quick access to every service have made a human digital nomad. Whether we talk about the transportation industry or restaurant industry or travel industry, technology has disrupted each sector. People these days are looking for instant gratification and on the other hand, businesses are trying to meet their needs by developing mobility solutions. 

Among all these sectors, the impact of the modern tech stack on the restaurant industry is something that can not be overlooked. From digital ordering to social media presence to cloud kitchen to managing reviews and ratings, there is much more on the plate and restaurateurs are leaving no stone untouched when it comes to delivering a seamless customer experience. 

From the last couple of years, online food delivery apps have captured eyeballs. Besides, people also appreciate the concept because these apps offer comfort and save money. If we talk about the Indian food delivery market, Swiggy has become the talk of the town. From ordering online food to browsing menus to ratings and reviews, Swiggy is one of the popular Indian food delivery apps that entices entrepreneurs to jump on the bandwagon. 

In this blog, here we will discuss why restaurants should embrace an app like Swiggy for their business and what benefits it offers to them. Here we go. 

What is Swiggy?

Swiggy is an Indian food delivery app that connects customers with restaurants and allows them to order food, make payment and track the order in real-time. Headquartered in Bangalore, 2014, Swiggy operates in 500 cities across India and enables customers to order food from nearby restaurants. 

Swiggy’s overnight success has inspired many entrepreneurs to start their own food delivery business. On the other hand, restaurants are taking advantage of this popular platform, listing themselves to boost order volume and customer base. 

But there are some cons also like restaurants have to pay commission on each order from their profits and this eventually hurts the business in the long run. Therefore, more and more restaurants today are willing to develop white label Swiggy app clone as it streamlines online ordering process and saves commission cost paid on each order. 

Along with commission cost, there are many other benefits one can leverage from white label swiggy solution. Want to know which? Let’s discuss each of them in detail. 

What Can a Swiggy Clone App Promise?

A powerful Swiggy clone promises great benefits for your restaurant business. No matter if you are running an well-established restaurant or owning a food outlet business, a standalone Swiggy clone offers a plethora of benefits. If you are still not convinced, read on  to learn more reasons why you should have a white label solution for your restaurant business. 

Improve Restaurant’s Local Outreach

People today have continued to adapt to advances in search technology. And restaurants are one of the best examples that have grown over 500% over the last two years. These include things like “restaurant near me” “best pizza near me”, etc. An app like Swiggy can be integrated with innovative technologies like proximity beacons to create and deliver localized offers and attract customers in a locality to the restaurant. 

Users can access this app to get offerings and deals or they can use beacon technology to push notifications whenever they are close to their favorite restaurants. 

Delivers Personalized Mobile Experience

The sole purpose of an white label Swiggy application is to engage with customers and gather their personal information to deliver personalized experience. Based on the collected information, restaurants can craft personalized deals and send push notifications on special days or occasions. This will boost sales and order volume. 

These personalized deals and email will increase brand awareness and keep customers engaged with the brand. Many popular restaurants leverage this strategy to increase customer retention and engage users over time. 

Makes Online Ordering Process Smooth

As we mentioned earlier, running a restaurant in this digital age is not smooth as it seems. Modern technology improves the online ordering process and allows customers to track the order status in real-time. An app like Swiggy offers convenience to customers as they no longer need to stand in a long queue and wait for their turn. Instead, they can check the real-time status within the app and collect their order at a particular time. 

Additionally, online ordering also removes errors from the order process. Restaurants don’t need to worry about being misheard over a call. It means mobile ordering increases productivity for your operating system and enables employees to focus on food quality and overall restaurant ambience. 

Improve Customer Experience 

Today, the restaurant industry is much more than just serving delicious food. Customers also want to have fine dine restaurant experience, from digital and contactless menu to ordering to reviews and ratings to user-friendly ambience. In today’s technology-driven world, people can’t stay away from technology , so investing in an app like Swiggy is one of the effective ways to boost customer retention ratio. 

A digital solution offers unique and delightful experiences to diners and attracts them to visit your restaurant more often. 

Increase in Customer Base

Mobile apps are used across the world to order food, book a table, and check reviews of a restaurant online. When we talk about the restaurant business, the customer base usually depends on word of mouth marketing. The more customers talk about a positive experience at your restaurant, the more popular and profitable your restaurant is. With the help of an white label swiggy clone solution, online ordering and reservation process can be streamlined. 

According to the recent survey conducted by Deloitte, today users prefer to get things done using texting and clicks instead of phone calls. Between the year 2013 to 2016, the number of mobile phone users who did not make a phone call has increased from 4% to 30%. No, that does not mean they are not ordering food online, but they use an app like Swiggy to complete daily chores. With the help of white label solutions, restaurants can digitize their ordering and reservation process. 

Over to You

In a nutshell, the restaurant industry has been disrupted by modern technology and adoption of the white label solution allows entrepreneurs to hit the market earliest without spending hefty resources and money. Integrate all the modern features within your solution and experience the highest growth rate for your business in no time.